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Long vs Short Landing Pages: Which is best for Conversions?

Long vs Short Landing Pages: Which is best for Conversions?

by Alex Lewis | Apr 11, 2024 | Customer Journey, Marketing Touch-Points

Long vs Short Landing Pages: Which is best for Conversions?   The Key to Higher Conversions A well-designed landing page can wield immense influence over conversion rates. By delivering a focused and relevant message to visitors, it can effectively steer them...
4 Tips to Nurture Leads for you Small Business

4 Tips to Nurture Leads for you Small Business

by Alex Lewis | Feb 8, 2024 | Customer Expectations, Customer Journey, Digital Marketing, Marketing Touch-Points

4 Tips for Lead Nurturing in your Small Business The art of lead nurturing – When a prospect submits a form on your website, prompt responses are crucial. Research from Hubspot indicates that speed is key, with more than 4 out of 5 consumers considering an...
The 7 Best Practices for Building Fantastic Lead-Capture Forms

The 7 Best Practices for Building Fantastic Lead-Capture Forms

by Alex Lewis | Feb 2, 2024 | Customer Journey, Digital Marketing, Marketing Touch-Points

The 7 Best Practices for Building Fantastic Lead-Capture Forms Crafting effective lead-capture forms is crucial for turning digital content into valuable leads. These forms act as gateways for potential customers, gathering essential information while providing access...
Unveiling the Truth – 12 Myths about Small Business Marketing

Unveiling the Truth – 12 Myths about Small Business Marketing

by Alex Lewis | Nov 22, 2023 | Customer Expectations, Customer Journey, Digital Marketing, Digital Media, Marketing Touch-Points, SEO

12 Common Misconceptions About Marketing for Small Businesses   Common pitfall for Marketing of Small Businesses – In all the conversations I have had with small business owners about their marketing challenges, these are the most common misconceptions come...
Safeguard Your WordPress: The Ultimate Allies

Safeguard Your WordPress: The Ultimate Allies

by Alex Lewis | Oct 23, 2023 | Customer Expectations, Customer Journey, Digital Marketing, Digital Media, Marketing Touch-Points, SEO

5 Free & Powerful Anti-Spam Plugins for WordPress In the realm of WordPress, combating spam is a constant battle. But worry not! We’ve curated a list of the finest anti-spam plugins that not only excel in effectiveness but also boast user-friendly interfaces...
Essential Costs of Website Upkeep

Essential Costs of Website Upkeep

by Alex Lewis | Oct 19, 2023 | Customer Expectations, Customer Journey, Digital Marketing, Digital Media, Marketing Touch-Points, SEO

Understanding Website Maintenance Costs in 2023   Curious about the expenses of maintaining your website? This article provides a comprehensive breakdown of the nine crucial factors influencing website maintenance costs. The cost of website maintenance can vary...
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